Social Media Ambassadors

Do you want to share your love for Campbell University with others? Your social media presence can translate into positive energy for our alma mater. Sign up to be a Social Media Ambassador (SMA) and become one of the first to spread the word about exciting events taking place on and off campus.

Sign up

Participants in the SMA program will help generate positive energy about Campbell online. SMAs help disseminate and generate content for social media platforms such as Facebook, Instagram, Twitter, and LinkedIn that interest them and they believe would resonate with alumni in their social networks. These volunteers help build excitement about various alumni events such as Homecoming, Campbell Day, and other major campus events, and fundraising campaigns.

Research has shown that 92% of people around the world say they trust earned media, including recommendations from friends and family, above all other forms of advertising. Translated: a recommendation coming from you means more to your peers, both alumni and non-alumni, than it does coming from us. Your positive energy online can make a big difference for Campbell University.

If that’s not enough incentive, SMAs will have the opportunity to gain exclusive insights before the public, consistent recognition from the alumni office through the Campbell Magazine, the alumni website, and future SMA-exclusive events, as well as swag, gifts, and prizes.

No! While the ideal ambassador would have influence on many social networks, we know that some alumni may be extremely influential on Facebook, but not have a Twitter account. You can indicate your preferred social media outlets on your volunteer form.

We encourage SMAs to be as active as possible given their work and home life schedules. SMAs should be active once a week, at a minimum; however, during our high priority events (Homecoming, Campbell Day, and other identified major events), we need everyone to be as active as possible.

Step 1: Sign up online

Step 2: Follow us!

Step 3: Once you’ve followed the accounts listed above, you can like and share content that is posted by those accounts. By leveraging your own networks, you can help spread the positive messages about Campbell University.

  • Like, comment on, share, or retweet posts from Campbell and Campbell Alumni social media accounts
  • Post and tweet from alumni and other campus events and encourage others to do the same
  • Post photos from events on Facebook, Twitter, and Instagram (using the hashtag #CampbellAlumni)

Step 4: Mark your calendars! These are important events that take place each year that we need SMAs to spread the word to other alumni:

  • Graduation
  • Orientation
  • Homecoming
  • Campbell Day

Step 5: Encourage others in your alumni network to join the movement as an SMA!